Gould Offers Insights From Decades of Experience Combined With Cutting-Edge Knowledge of the Health and Wellness Industry
FORT LAUDERDALE, Fla., Feb. 21, 2024 /PRNewswire/ — Brian Gould is a veteran of the health and wellness world. He established himself in the industry for years before launching his marketing and distribution agency, TruLife Distribution. Now, Gould and his team focus on helping both international and domestic health and wellness companies scale through accelerated brand awareness and distribution in the largest market of them all: the United States.
Throughout his time serving his clients, Gould has seen trends come and go, from forest therapy to hyper-personal health roadmaps. Heading into 2024, Gould continues to have his finger on the pulse of consumer sentiment. Here are three key takeaways that he thinks health and wellness business owners either in or entering the U.S. market should keep in mind in the coming months:
Gould and his team are excited for the coming year. They see 2024 as a period filled with potential. They are currently preparing to attend the ECRM Weight Management, Nutrition, and Vitamin Session at the end of February, where they expect to continue to cultivate their already excellent relationship with the major retailers in attendance. However, whether it's through ECRM, a solid online presence, or a plethora of other marketing strategies, Gould continues to emphasize the above advice. For 2024, empowering consumers, emphasizing science, and focusing on preventative care will be the order of business.