3 Tips to Maintain Strong Distribution Channels

We live in a new era of supply chain management. Gone are the days when companies could use lean, fragile supply networks to keep their goods flowing.  As the world adjusts to a new supply chain normal defined by greater risks and more disruptions, it’s important for all companies (including health and wellness brands) to […]

3 Insights Into American Consumer Behavior When Making Health and Wellness Purchases

The question of what motivates consumers haunts every business owner. Often the best answers come from narrowing things down to certain trends and audience segments. If your company operates in (or is thinking of entering) the North American health and wellness industry, here are three essential insights into what motivates consumer behavior when Americans make […]